Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers Cover
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers Cover

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

  • 4.01 

    844 Reviews
  • audiobook Audiobook
  • Aug 2006

    Released
  • 211

    Pages
The release date for the English version of 'Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers' by Geoffrey A. Moore is Aug 2006. If you enjoy this novel, it is available for buy as a paperback from Barnes & Noble or Indigo, as an ebook on the Amazon Kindle store, or as an audiobook on Audible.

This is the best-selling manual that revolutionized high-tech industry marketing strategy. The handbook for introducing cutting-edge goods to ever-larger audiences is now Crossing the Chasm. With a focus on the Internet, this volume offers fresh perspectives on the reality of high-tech marketing. Anyone interested in the most fascinating marketplace on the planet should read it.

You can also browse online reviews of this novel and series books written by Geoffrey A. Moore on goodreads.

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